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Welcome to the latest edition of TechTalk, GfK's international technology magazine. |
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Emerging markets jet ahead in
the journey through the cloud. |
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The
cloud computing market is on the fast track from niche to mass. But
there are still hurdles for cloud solution providers to overcome, before
they finally convince decision makers and gain the trust of businesses.
Read more>> |
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Cloud computing for business – An industry perspective from Google. |
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Although
the real breakthrough of cloud computing for businesses has just
started, Google has been promoting the benefits of cloud computing for
more than ten years now. To help us explore the topic further, TechTalk
spoke to Petra Sonnenberg, Enterprise Industry Leader at Google. Read more >> |
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The path to 4G: A walk through the cloud |
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Consumers
are now using various connected devices to socialise, communicate and
access a plethora of content and services. 4G networks are the catalyst
needed to support mass market usage of cloud based services. Security is
a concern for consumers but lessons from the enterprise sector show how
security can also serve as a driver for adoption. Read more >> |
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| About TechTalk |
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| TechTalk
is produced by GfK Business and Technology, a division of GfK Custom
Research. TechTalk covers the current trends, issues and market
developments affecting technology organisations today. |
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Our
latest data on market trends and technology behaviour is enriched with
our sector experts’ interpretation of what these mean for you, giving
you professional food for thought on the upcoming questions that you may
be facing. |
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